100 Marketing & SEO Icons | Butterscotch Series

With Google tightening its grip in the digital market, it is being trusted as the search engine to go to. It’s even used as a verb that means “to search”! That’s how powerful Google is. With that, now marketers are looking for ways to be on the top of its search page, hence the birth of SEOs or search engine optimizations. The idea is simple: how to improve visibility in search engines so that we can increase traffic and awareness.